Moneyman
Préstamos Rápidos
September 2021 — Present
Payout event First Time Loan Application
Finance
Vertical
Spain
GEO
Android / iOS
OS
50
Average daily loans
We have been working with MoneyMan ES since September 2021. The feature is quite a long evaluation process. From the start, the total monthly cap was given as 300 applications. Due to that, we could not scale further to match advertisers business needs.
Though we were reaching the cap every month in the middle of it, we had a chance to prove the quality and after advertiser’s traffic analysis, starting from January the iOS app was added and the cap was increased to 4,000 applications which we confidently started reaching. The average applications daily during that period were 100, with a peak of 120.
Advantage
What helped us
to succeed
Working with each source separately
Process optimization
Testing multiple hypotheses
Different payment models
